The Challenge of Building a Pipeline While Growing.

For small to medium boutique agencies, juggling project execution and business development can feel like a never-ending balancing act. You’re tasked with delivering exceptional client work while also keeping a steady flow of opportunities in the pipeline—a challenge that only grows as your agency scales.

The Challenge of Building a Pipeline While Growing

If you’ve ever found yourself debating whether to hire a seller or a business development rep (BDR), you know how tricky this decision can be. Hiring a seller means you need to ensure a robust pipeline to keep them busy and justify their cost. On the other hand, bringing in a BDR requires confidence in their ability to generate not just leads, but actionable opportunities that convert.

At Strategic Growth, we’ve seen agencies struggle with these challenges firsthand. That’s why we’ve built a solution designed to take the weight of lead generation off your shoulders, allowing you to focus on what you do best—delivering outstanding work for your clients.

Our Hybrid Approach to Lead Generation

We’ve developed a hybrid approach to building a winnable pipeline, combining:

Customer Intent Data: Tools like ZoomInfo and 6sense help us identify prospects who are actively signaling buying intent.

Seasoned Seller Expertise: Our co-founder, a seasoned seller with years of experience working alongside BDRs, knows exactly how to nurture leads into real opportunities.

This approach allows us to deliver leads that aren’t just prospects—they’re winnable opportunities.

The Discovery That’s Changing the Game

Through years of experience and refinement, we’ve unlocked a critical insight: the key to building a successful pipeline is precision and timing. By identifying when prospects are ready to engage and leveraging the expertise of experienced sellers, we ensure every lead is not just another name on a list but a potential win for your business.

Why Partnering with Strategic Growth Matters

Outsourcing your lead generation to a partner like Strategic Growth isn’t just about offloading a task—it’s about investing in your success. With our advanced tools and deep expertise, we’re able to magnify your path to growth, creating pipelines that are strategically aligned with your business goals.

When you work with us, you’re not just getting leads; you’re gaining a partner who understands the complexities of growing an agency and knows how to build a pipeline that delivers results.

Ready to Build a Winnable Pipeline?

If you’re tired of the endless debate over hiring versus building internally, or if you’re ready to stop chasing leads that don’t convert, let’s talk. Strategic Growth’s hybrid approach is here to transform the way you think about lead generation, helping your agency thrive in an increasingly competitive market.

Let us help you focus on your projects while we focus on delivering the opportunities that will fuel your success.